Pulmuone Introduces Two Types of Plant-Based High-Protein Snacks 'Danbaek Bar'

Launch of TotTotBar and KongKongBar

Pulmuone Foods announced on the 4th that it has launched two types of plant-based high-protein snacks called 'Protein Bar' as new products under its plant-based specialty brand 'Plant-Based Earth Diet.'

Pulmuone Foods Plant-Based High-Protein Snack 'Danbaek Bar' 2 Types
[Photo by Pulmuone]

The Plant-Based Earth Diet Protein Bar is a high-protein product containing 10g of protein (equivalent to one egg). It features a natural flavor by harmoniously combining soft tofu with crunchy seaweed (tot) and peas.

Among the two types, the 'TotTot Bar' is a product that allows you to enjoy a fun crunchy texture in your mouth by generously adding Wando seaweed, rich in protein, to tofu. The 'KongKong Bar' differentiates itself with a mild taste and popping texture by adding whole peas that burst in your mouth to soft tofu.

The Plant-Based Earth Diet Protein Bar was developed by benchmarking Pulmuone Japan subsidiary Asahiko's popular 'Tofu Bar.' Since its launch in 2020, the Tofu Bar has surpassed cumulative sales of 30 million units.

Kang Yewon, PM of Pulmuone Foods' Earth Diet Business Division, said, "Starting with the launch of TotTot Bar and KongKong Bar, we will expand our lineup by releasing various protein foods containing unique ingredients."

This content was produced with the assistance of AI translation services.