Bentley, Collaboration with Artist Ha Tae-im Reveals 'Korean Limited Edition' Teaser Image
Bentley Motors Korea announced on the 30th that it has released teaser rendering images of the ‘Korean Limited Edition,’ a collaboration with Korea’s leading abstract artist Ha Tae-im.
The Korean Limited Edition project was planned to offer the infinite possibilities of Mulliner Bespoke to Korean customers with high artistic sensibility and to widely promote the beauty of the Continental GT.
This collaboration was carried out with Ha Tae-im, a representative abstract artist of Korea. Bentley Motors Korea selected Ha Tae-im as the artist for this Korean Limited Edition, judging that she possesses values and philosophies that perfectly harmonize with the Bentley brand. She communicates through curved bands drawn with the language of color and body movement, expressing her unique brilliance and rhythm within the canvas to unfold her artistic world.
The teaser rendering images released this time feature Ha Tae-im’s signature color bands engraved throughout the interior of the Continental GT, which represents ultimate luxury. Each curvature pattern expresses energy and rhythm depending on the scattered range, revealing the personality and aesthetics of the Korean Limited Edition.
Ha Tae-im said, “The collaboration process with Bentley felt like entering a new world called Bentley,” adding, “The Continental GT itself is such a beautiful existence and seemed like a vast universe. Within that world, it was like engraving constellations in the vast universe using the language of color bands.”
A Bentley brand video capturing the work process of the Korean Limited Edition project with Ha Tae-im will be released today through Bentley Seoul’s official social media and YouTube channels.
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Meanwhile, the Korean Limited Edition, produced through the collaboration between Bentley’s dedicated Mulliner department and Ha Tae-im, will be limited to only 10 units based on the Continental GT. Customer orders are currently being accepted. Reflecting each customer’s high artistic sensibility, a unique Continental GT, the only one on Earth, will be created. Customer delivery will begin at the end of this year.
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