Gyeonggi-do Corporation Supports Marketing for 'ChakChakChak' Brand

Shinhan Card supports social enterprises through its digital and big data capabilities.


On the 26th, Shinhan Card announced that it signed a 'Business Agreement for Realizing Social Value and Win-Win Cooperation with Small Business Owners' with Korea Gyeonggi-do Corporation (hereinafter Gyeonggi-do Corporation).


Accordingly, Shinhan Card will support the marketing of Gyeonggi-do Corporation's social value product shopping mall ‘ChakChakChak’. Using Shinhan Card's small business win-win platform ‘My Shop Partner’, promotional events such as advertising the ‘ChakChakChak’ brand and offering discounts on products from social enterprises listed on the platform will be conducted.


Gyeonggi-do Corporation is a public enterprise established to create a market economy model where Gyeonggi-do Province and small and medium enterprises coexist, and operates projects supporting social enterprises and small and micro enterprises such as ‘ChakChakChak’.


My Shop Partner is an integrated marketing support platform built by Shinhan Card in 2018 to promote coexistence with small business owners. It is operated as an open platform so that all small business owners, including online shopping malls and individual entrepreneurs who are not Shinhan Card merchants, can use it. Users can access services such as merchant promotion, customized financial product recommendations for each business, sales management services, and big data-based store management status and commercial district analysis services.



A Shinhan Card official said, "Based on Shinhan Financial Group's ESG (Environment, Social, Governance) strategic directions of eco-friendliness, coexistence, and trust, we will do our best to support social enterprises to grow together by leveraging the capabilities we possess."

Supporting Social Enterprises... Shinhan Card Signs MOU with Gyeonggi-do Corporation View original image


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing