Vans Announces Top-Tier Category 'OTW by Vans' Line
Vans announced its top-tier category line, ‘OTW by Vans,’ on the 23rd. OTW by Vans is a new line that combines top-level products and brand experiences in collaboration with directors from the fields of art, design, fashion style, skate culture, and entertainment.
OTW by Vans is Vans’ new top-tier line created under the direction of global creative director Ian Ginoza. OTW by Vans plans to lead a unique and distinctive perspective based on skateboarding. Ian Ginoza said, “Vans will move forward based on its original spirit of resistance and exploration,” adding, “Through OTW by Vans, we aim to return to the ‘Off the Wall’ spirit that was the starting point of Vans.”
OTW by Vans will be launched in two lines: apparel and footwear. One is OTW, an experimental space that transcends design limits through various collaborations, and the other is Premium Standard, a premium classic collection composed of iconic silhouettes loved by global consumers. Both categories are led by the OTW by Vans team appointed by Ginoza, with footwear overseen by design director Dylan Petrenka, and apparel and accessories managed by design director Ranie Alabanza-Barcena.
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OTW by Vans will participate in prominent international events, including a live skate exhibition co-designed with Playlab and California Skatepark at the 2024 Spring/Summer (S/S) Paris Fashion Week Men’s Collection held this week.
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