Idus, 7.4 Million 'Works' Sold in the First Half of This Year
First Half Year Financial Report Announcement
Backpacker (CEO Kim Dong-hwan) announced on the 22nd that it has released the mid-year settlement report for this year on 'Idus,' the largest handmade platform in Korea. During the first half of the year, Idus sold a total of 7.4 million items, recording 570,000 customer reviews and a purchase rating of 4.9, demonstrating high customer satisfaction.
Among Idus buyers, those in their 20s accounted for 38% of the total, making them the largest purchasing age group. The region with the highest number of purchases was Suwon, and the time with the most payments was 10 PM. Payments during this time accounted for 20% of daily sales.
Based on the most searched keywords in the first half of the year, Idus will hold special exhibitions and promotions featuring the most popular works during the period. More than 2,000 works by approximately 900 artists will be offered at discounts of up to 90%.
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Kim Dong-hwan, CEO of Backpacker, said, "We are striving to connect creators and artists from various fields with customers," adding, "We will continue to strengthen policies to sincerely convey the value of handmade products and solidify our role as an irreplaceable handmade platform."
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