Kakao Opens 'Kakao Business Studio' for Small and Medium Business Partners

Kakao Business Studio (Photo by Kakao)

Kakao has established its own production space for educational programs aimed at small business owners.

On the 2nd, Kakao announced that it has opened a studio at Kakao Pangyo Ajit to produce the online business education program "Kakao Business Seminar," which is provided to its small and medium business partners.

The Kakao Business Seminar is an educational program that introduces Kakao's advertising and business platforms such as Kakao Bizboard and KakaoTalk Channel, delivering essential information and know-how for business operations. Since 2020, it has consistently offered approximately 750 courses in total.

Kakao opened the studio to provide higher-quality educational content and to facilitate smooth online seminar broadcasting and management. The studio consists of spaces for seminar hosting and production, equipped with optimal broadcasting equipment for filming and sound, enabling the production of high-quality seminars.

To commemorate the opening of the studio, a live "Special Seminar" will also be held. On the 8th, Kim Seok-woo, team leader of Kakao's advertising division, and practitioners from the clean beauty brand "Beplain" will share strategies for utilizing Kakao Business. On the 13th, copywriter Lee Yu-mi and branding director Jeon Woo-sung will reveal copywriting and branding know-how. On the 15th, success stories and experiences from F&B small brands such as "Gogiri Makguksu," "Fritz Coffee Company," and "Super Matcha" will be shared.

Business operators wishing to participate in the Special Seminars can select their desired seminar and submit an application form through the "Kakao Business Seminar" website. They will receive online access links via KakaoTalk and email. Each seminar allows multiple registrations and attendance without any participant limits.

Meanwhile, Kakao Business Seminar continues to provide various courses and strives to support partners consistently. Since its revamp in September last year, it has newly supported VOD seminars and PDF playbooks, and operates business support programs such as providing free cash rewards upon mission success. In March, it also launched the "Kakao Business Certification" program, which tests and enhances the ability to utilize Kakao's diverse business platforms.

Lee Jong-won, head of Kakao's advertising division, said, "Kakao Business Seminar has continuously worked to help business partners grow by offering various programs, and the opening of the studio is expected to be an opportunity to provide quantitatively and qualitatively enhanced content. We will continue to explore ways for Kakao and business partners in various fields, including small business owners, to grow together."

This content was produced with the assistance of AI translation services.