[2023 Apartment Brand Awards] Aesthetic Sense and Practicality... Standing Out as a High-Class Residential Space
Doosan We’ve The Zenith Ocean City Supplied in Busan Uam 2 District
This year, Doosan Construction's residential brand We’ve, which won the ‘Power Brand’ category at the Asia Economy Apartment Brand Awards, signifies a living space that has everything?a space that modern people desire and want to live in, nurturing a love for life. Recently, Doosan Construction redefined its slogan as We’ve got everything along with five key concepts to enhance brand value.
Among the five core concepts of We’ve, Have means ‘a space you want to own,’ Live means ‘a space filled with joy,’ Love means ‘a space with love and happiness,’ Save means ‘a space for economical living,’ and Solve means ‘a space where everyday problems are solved.’
In this way, Doosan Construction strives to improve the quality of life by providing high-end residential spaces completed with the best design and construction technology, based on aesthetic sensibility and meticulous practicality.
As a result of these efforts, it ranked 9th in the ‘2022 Best Apartment Brand’ survey jointly conducted by Real Estate R114 and Korea Research, and achieved 10th place in the ‘2022 Apartment Brand Power Survey’ hosted by the real estate research company Dr. Apartment, establishing itself as a leading apartment brand in Korea.
The place that embodies the five keywords Have, Live, Love, Save, and Solve is Doosan We’ve The Zenith Ocean City. This complex is being developed by Doosan Construction through the redevelopment project of Uam 2 District in Nam-gu, Busan, consisting of 29 buildings ranging from 5 basement floors to a maximum of 34 floors above ground, with a total of 3,048 households. Among these, 2,033 units excluding those for union members will be sold to the general public. The number of units by type is △59㎡A 37 units △59㎡B 305 units △75㎡A 393 units △75㎡B 381 units △75㎡C 203 units △84㎡A 494 units △84㎡ 220 units.
The complex offers free system air conditioners in the living room and bedrooms when balconies are extended, and reduces financial burden with full interest-free payments on intermediate payments and a fixed first deposit of 10 million KRW. Intermediate payment loans are expanded to two loans per household with a loan-to-value ratio (LTV) of 60%, and resale is allowed six months after the announcement of winners.
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Additionally, the complex boasts a well-connected transportation network, making travel within and outside the city convenient. It is easily accessible via the Urban Expressway (Beonyeong-ro) Munhyeon Ramp, Dongseo Overpass (Gamman Ramp, Munhyeon Ramp), Busan Port Bridge, Chungjang-ro, Sujeong Tunnel to Baekyang Tunnel, Hwangnyeong Tunnel, and Gwangandaegyo Bridge.
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