Air Premia Launches Regular New York Route... "Various Promotions to Celebrate Inauguration"

Air Premia, the first hybrid airline in Korea, announced on the 23rd that it has started regular flights on the Incheon-New York route. On the night of the 22nd, Air Premia held a launch ceremony at Incheon International Airport Terminal 1 to commemorate the inaugural flight to New York.

Air Premia, which launched flights to LA last October for the first time in 31 years as a Korean carrier, has now succeeded in becoming the third Korean airline to operate flights to New York. Within 10 months since starting international flights in July last year, it now operates two major routes on the US West and East coasts.

Kwang-eun Park, Executive Director of Air Premia Strategy Headquarters (from left), Shin-cheol Kang, Vice President of Air Premia Cargo Business Headquarters, Jung-gyu Kim, Chairman of Tire Bank, Jong-chul Lee, CEO of JC Partners, Yoo Myung-seop, CEO of Air Premia, Jong-ho Cho, Director of Incheon International Airport, and Young-chul Park, Vice President of Air Premia Management Headquarters, posing for a commemorative photo at the inauguration ceremony of the new Air Premia Incheon?New York route. Photo by Air Premia

The outbound flights on the new New York route operate four times a week (Monday, Wednesday, Friday, and Sunday), departing Incheon International Airport at 9:05 PM and arriving at New York Newark Liberty Airport at 10:00 PM local time. The return flights operate four times a week (Monday, Tuesday, Thursday, and Saturday), departing New York Newark Liberty Airport at 12:30 AM local time and arriving at Incheon International Airport at 4:25 AM the next day Korean time.

Air Premia differentiated itself by flying to Newark Liberty Airport instead of JFK International Airport, which is served by existing Korean carriers. Newark Liberty Airport is located just 15 miles (24 km) from downtown Manhattan, New York, offering excellent accessibility. It is also close to the New Jersey area, where many Korean residents live, making it a welcome option for local Korean communities and tourists.

Geum Chang-hyun, Head of Passenger Business at Air Premia, said, “Along with the LA route, which has received great responses from passengers, we plan to operate the new New York route with reasonable prices and high-quality service.” He added, “We will actively expand medium- and long-haul routes to the Americas and Europe to offer more customers Air Premia’s differentiated services.”

To celebrate the launch of the New York route, Air Premia has partnered with various brands and is running promotions. Air Premia partnered with eBridge, which provides the premium overseas travel platform service ‘The Lounge.’ On the first and second days of the New York route launch, 112 premium economy class passengers on flights to New York were given free access tickets to the Incheon Airport Sky Hub Lounge.

The New York Tourism Board also provided ‘special gifts’ to 309 passengers on Air Premia’s first flight to New York. Currently, through a partnership with the New York Tourism Board, Air Premia is running outdoor advertisements for the campaign ‘New Wings to New York, Air Premia’ at subway stations and bus stops in downtown Seoul.

Additionally, Air Premia collaborated with travel goods brand Lowlow to produce in-flight passport bags for storing personal items, which were randomly given to three passengers on the first flight to New York. Made from eco-friendly nylon material, these products are also available for purchase at the Air Premia in-flight store and Lowlow’s official online store.

Furthermore, among the passengers on the first flight to New York, three were given Air Premia model airplanes, and all passengers received Air Premia stickers as part of an in-flight goods giveaway event. Head Geum said, “We prepared various events to provide a more enjoyable travel experience for customers who joined Air Premia’s first flight to New York.” He added, “We will continue to show our customer appreciation through diverse promotions in the future.”

This content was produced with the assistance of AI translation services.