Coway Wins Three Crowns at the '2023 Korea Brand Star' Awards
No.1 in Water Purifier, Air Purifier, and Bidet Categories
Coway (CEO Seo Jang-won) announced on the 11th that it ranked first in the water purifier, air purifier, and bidet categories at the '2023 Korea Brand Star' organized by the brand value evaluation company Brandstock.
The Korea Brand Star is a brand value evaluation certification system that selects and announces the number one brand value in major domestic industry sectors. It is selected based on BSTI (Brand Stock Top Index), a brand value evaluation model of Brandstock, a brand value evaluation company.
In this survey, Coway achieved the highest scores in each category, securing the number one brand value for 18 consecutive years in the water purifier category, 19 consecutive years in the air purifier category, and 19 consecutive years in the bidet category.
Hot Picks Today
"Stocks Are Not Taxed, but Annual Crypto Gains Over 2.5 Million Won to Be Taxed Next Year... Investors Push Back"
- "Not Jealous of Winning the Lottery"... Entire Village Stunned as 200 Million Won Jackpot of Wild Ginseng Cluster Discovered at Jirisan
- Bull Market End Signal? Securities Firm Warns: "Sell SK hynix 'At This Moment'"
- One in 77 Koreans Exposed to Drugs... Enough Money for 6,600 Luxury Gangnam Apartments Circulates in Drug Market [ChwiYakGukga] ⑩
- "Even With a 90 Million Won Salary and Bonuses, It Doesn’t Feel Like Much"... A Latecomer Rookie Who Beat 70 to 1 Odds [Scientists Are Disappearing] ③
Coway continues to lead the domestic environmental home appliance market by consistently introducing products equipped with innovative technologies such as the Icon Water Purifier 2, Noble Air Purifier, and Lulu Double Care Bidet. A Coway representative stated, "We will continue to grow as a company trusted by customers through various brand activities."
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
