Nissin Imitates Buldak Bokkeummyeon... Now Copies Nongshim Ramen
Japanese famous ramen company Nissin Foods has sparked controversy by releasing products similar to Nongshim's, following Samyang Foods.
Nongshim's 'Spicy Sweet Seasoned Chicken Bibimmyun' (left) and Nissin's 'Seasoned Chicken Cup Noodles'
View original imageAccording to the industry on the 11th, Nissin Foods recently launched a cup noodle called ‘Donbee Korean-style Amakara Seasoned Chicken Yakisoba’.
This product has been pointed out to be similar to Nongshim's ‘Spicy Sweet Seasoned Chicken Bibimmyun.’ Although Nongshim's Spicy Sweet Seasoned Chicken Bibimmyun, launched in April 2018, has been discontinued domestically, it continues to be exported and sold in Japan. While the concept of seasoned chicken ramen is the same, Nissin's product especially causes more confusion as it displays ‘Yangnyeom Chicken’ in Hangul on the packaging, similar to Nongshim's product.
Previously, Nissin Foods stirred controversy by introducing ‘Nissin Yakisoba U.F.O Stir-fried Noodles Rich Korean-style Sweet and Spicy Carbo,’ which is similar to Samyang Foods' Buldak Bokkeum Myun series’ ‘Carbo Buldak Bokkeum Myun.’
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While criticism is rising against the original Japanese company Nissin Foods for these actions, some view this incident as a sign of the elevated status of domestic companies amid the Korean Wave. Regarding this matter, Nongshim stated, “This is not an issue that requires special response at the company level,” adding, “We see it as a matter arising from the increased global recognition of Korean products.”
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