Lotte Home Shopping Gifts Longevity and Family Photo Shoots to Underprivileged Groups

Photo Shoot and Gift Delivery for 50 Elderly Living Alone
Family Photos for Single-Parent Families... Lotte World Tickets Included

On the 10th, Lotte Homeshopping held a free photo shoot event for longevity portraits and family photos by inviting elderly people living alone and single-parent families in the Yeongdeungpo area of Seoul in celebration of Family Month, the company announced on the 11th.

The event, held at Hope Suragan in the annex building of Yeongdeungpo-gu Office, was attended by 50 elderly people living alone in Yeongdeungpo-gu, officials from Lotte Homeshopping, and the Yeongdeungpo-gu Social Welfare Council. Hair and makeup services, photo shoot costumes were provided, and professional photographers were hired to conduct the photo sessions. Health supplements such as probiotics were also distributed. Afterwards, four single-parent families were invited to have family photos taken, and Lotte World admission tickets and Lotte Hotel buffet meal vouchers were presented.

A participant is having their photo taken at the longevity photo support project "Spring Days for the Elderly" conducted by Lotte Homeshopping at Yeongdeungpo-gu Office in Seoul.
[Photo by Lotte Homeshopping].

On the 11th, it was announced that a free longevity and family photo shooting event was held, inviting elderly living alone and single-parent families in the Yeongdeungpo area.

Lotte Homeshopping explained that the free photo shoot event was organized to wish for the health and longevity of elderly people who could not prepare longevity portraits due to financial difficulties and to create special memories for single-parent families who had no opportunity to take family photos. Since it was found that many elderly people in the Yeongdeungpo area needed longevity portraits, the number of participants was increased compared to last year.

Meanwhile, since 2015, Lotte Homeshopping has been conducting Hope Suragan activities for the underprivileged in the Yeongdeungpo area. Hope Suragan is a side dish sharing activity that regularly prepares side dishes every month and delivers them to the local underprivileged. During Lunar New Year and Chuseok, holiday foods are provided; in summer, health foods; and in winter, kimchi for kimjang. To date, a total of about 57,000 side dishes have been delivered. In January, ahead of Lunar New Year, 'Happiness Packages' consisting of winter supplies and ready meals were also provided to underprivileged children.

Lee Dong-gyu, Head of Communications at Lotte Homeshopping, said, "We held a free photo shoot event in celebration of Family Month for underprivileged local residents who find it difficult to have memorable photos due to financial burdens. We hope the happy moments captured in the photos will be remembered forever, and we will continue to actively carry out sharing activities that provide practical help to marginalized neighbors."

This content was produced with the assistance of AI translation services.