Kakao Establishes Daum CIC... "Enhancing Service Competitiveness"
Kakao announced on the 4th that it will establish an in-house independent company (CIC, Company in Company) responsible for the portal Daum business on the 15th.
Kakao decided to operate the Daum business division as a CIC to focus on the value of Daum services as a search and content distribution platform and to achieve results. The strategy is to establish an organizational system capable of swift and independent decision-making to set goals unique to Daum services and enhance service competitiveness.
Daum CIC plans to lay the foundation for a leap forward by focusing on core businesses such as search, media, and community services. In line with rapidly changing trends, it aims to launch new services utilizing artificial intelligence (AI) to provide users with new experiences and become a technology-leading service.
The CEO of Daum CIC will be Hwang Yu-ji, the current head of the Daum business division. CEO-designate Hwang Yu-ji, who previously worked at Naver and served as head of Kakao's Service Platform Office, will lead Daum CIC based on her expertise in platform business and overall service operations as well as her extensive experience.
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Meanwhile, Kakao established the Commerce CIC in August last year. This strategy aims to rapidly expand business in the e-commerce market and establish management systems and compensation structures suited to the characteristics of the commerce business.
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