Genesis BBQ Group announced on the 3rd that it has launched three new menu items called 'Garlic Chicken' using garlic.

[Photo by BBQ]

[Photo by BBQ]

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Garlicioso is a compound word combining 'Garlic,' meaning garlic, and the Spanish word 'Delicioso,' meaning delicious. It represents the exclamation one utters after eating the delicious garlic chicken made by BBQ.


First, 'Crispy Garlic' features the harmony of garlic that enhances the flavor of BBQ's signature menu. Fried in golden olive oil, the chicken is crispy on the outside and moist on the inside, sprinkled with garlic powder to provide a non-greasy, tender texture and a pungent flavor.


'Sweet & Savory Garlic' is characterized by its addictive taste born from the combination of BBQ's special honey soy sauce, known for its sweet and savory umami, and the flavor of garlic. The pungent garlic aroma blends into the rich umami of the honey soy sauce, creating a seasoned chicken that delivers the pinnacle of sweet and savory flavors, perfectly paired with BBQ's craft beer.


'Crunchy Garlic' is coated with honey soy sauce for umami and enriched with butter for a nutty, fuller flavor. To differentiate its texture from other menu items, crispy garlic flakes are sprinkled on top to maximize the garlic aroma. The crunchy coating on the fried chicken, combined with the seasoning and garlic flakes, is enough to captivate children's taste buds.



To celebrate the launch of the new menu, BBQ is running a promotion across all channels where customers who order the new menu will receive a 500ml bottle of BBQ's Lemon Boy, which pairs well with chicken. Customers who order the new products through any channel will also receive a 4,000 won discount coupon usable on the company’s app for reordering items from the Garlic series.


This content was produced with the assistance of AI translation services.

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