Damyang-gun and HiteJinro Promote Bamboo Festival

'2023 New Bamboo Festival' Promotional Label Attached to Chamisul Soju Bottle

Damyang County has joined forces with Hite Jinro to actively promote the Damyang Bamboo Festival.

On the 27th, Damyang County in Jeollanam-do announced that it plans to distribute about 500,000 bottles nationwide starting from the end of April by attaching promotional labels for the Bamboo Festival on the ‘Chamisul’ soju bottles, Hite Jinro’s flagship product refined using bamboo charcoal.

With promotional labels attached to soju bottles distributed nationwide, it is expected to play a significant role in raising awareness of the Damyang Bamboo Festival.

The 2023 New Bamboo Festival will be held from May 3rd to 7th at Chuseong Stadium and the Gwanbangjerim area.

The main stage will be moved to Dambit Music Hall, where various performances, competitions, and a food market will be operated, creating a picnic-like festival space where local residents and tourists can enjoy together during the spring season.

In particular, this year, the festival site will be expanded to include nightscape lighting and photo zones, and the content will be enhanced to activate local consumption and stay-type tourism with EDM performances, various festivals, free markets, and events.

County Governor Lee Byeong-no said, “Many wonderful people are helping in various places for the successful hosting of the Damyang Bamboo Festival,” and added, “We will create a safe and enjoyable festival to meet the expectations of those who have supported us.”

This content was produced with the assistance of AI translation services.