Scan the Wine QR Code to See Everything at a Glance from Country of Origin to Ratings

CU, Launches Search Service

CU announced on the 25th that it will insert QR codes on wine price tags starting this month.

A customer is using a wine QR code scanning service on a mobile phone at a CU store.
[Photo by BGF Retail]

If you scan the QR code on the wine price tag sold at the store with your mobile phone camera, it provides product information such as grape variety, country of origin, and user ratings. CU explained that this is an attempt to increase accessibility to wine information, and the introduction of the QR code search service is the first in the industry.

The QR code search service is a feature developed in collaboration with WineGraph. It is based on evaluations from 100,000 users accumulated by WineGraph. There is no need to install a separate app or sign up for membership, and if the desired wine is not available at the store, you can also reserve and purchase the wine product through the membership app PocketCU.

A BGF Retail official said, "As convenience stores have established themselves as major wine purchasing locations, we have strengthened curation services that recommend wines suitable for beginners to enjoy," adding, "We will continue to develop various services that enhance customer purchasing convenience."

This content was produced with the assistance of AI translation services.