KT to Give Data After Exams for Middle and High School Students... Launches 'Ytin Freedom'
KT announced that it will operate the benefit program for teenage customers, ‘Ytin Freedom,’ for two weeks from the 24th to May 7th.
Y is KT’s brand exclusively for people in their 20s, and last year, reflecting the characteristics of 20-somethings using smart devices, it launched the ‘Ydum’ benefits. This year, it introduces the ‘Ytin Freedom’ program to expand benefits for teenage customers.
‘Ytin Freedom’ is a program that provides focused benefits for two weeks so that teenage customers can fully enjoy freedom with their friends right after middle and high school exam periods. It operates four times a year, for two weeks right after midterm and final exams. During this period, teenage customers aged 12 to 18 can receive various benefits through the Y Box app and the KT Membership app.
In the Y Box app, teenage customers can gather with peers to receive bonus data benefits. If 2 people gather, they receive 1GB; 3 people, 2GB; 4 people, 3GB; and 5 people, 4GB of bonus data, which can be used until May. Starting from 6 PM on the 24th, the first 1,000 users on Y Box will receive a Genie Music 3-month subscription voucher.
KT Membership offers benefits from partner companies preferred by teenagers. From 6 PM on the 24th, the first 1,000 users will receive a 5,000 KRW discount voucher for Daiso. From the 24th to the 30th, customers can choose a Lotte World free pass with a 45% discount including companions. Coupons are also provided to purchase a Dunkin Seoul Milk Coolata and Glazed combo at a 50% discount for 3,000 KRW.
Following the first phase of Ytin Freedom, the second phase is scheduled for two weeks from June 26th to July 9th, after the first semester final exams.
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Goo Gang-bon, Senior Vice President and Head of KT Customer Business Division, said, “Through the two-week Ytin Freedom event held four times a year right after exams, we will strive to approach teenage customers more closely by providing various season-appropriate benefits on the Y Box app.”
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