Pohang International Fireworks Festival Selected for This Year's Cultural Tourism Festival Project Support Program

'Pohang International Fireworks Festival is a Green Light!'

Selected for Korea Tourism Organization Project Support Program

The Korea Tourism Organization has selected Pohang Cultural Foundation's 'Pohang International Fireworks Festival' as the final winner in a project support program targeting 53 cultural tourism festivals.

The key visual of the selected support project, combining the light of illumination with the eco-friendly green traffic light, which embodies the future-oriented meaning for sustainable festivals in response to social and environmental changes.

This project, which was open for two types of support?ESG hosting support and integrated marketing support?ultimately selected six festivals, with the Pohang International Fireworks Festival chosen for the ESG hosting support program.

Under this year's theme, "Pohang International Fireworks Festival is Green Light!", the festival will utilize the highly attended festival site as a place to promote and practice ESG, showcasing itself as a sustainable ESG festival.

By securing 150 million KRW in national funding this year, the festival will present various programs at the event venue aimed at ESG branding.

Through the 'ESG Festival Zone,' which introduces ESG industries and offers experiential programs, visitors will learn how ESG industries are applied to the festival and the future direction of sustainable festivals.

Additionally, the festival plans to establish an eco-friendly culture at the venue through various ESG programs such as 'event site design' applying ESG principles, use of 'eco-friendly facilities' like electric power vehicles, and support for 'reusable tableware.'

Furthermore, the festival will conduct various programs that are voluntarily planned, participated in, and operated by citizens, such as the 'citizen-led plogging program' and 'citizen-led operation booths,' demonstrating the festival as a true ESG festival rather than just an eco-friendly event.

A representative from Pohang Cultural Foundation stated, "This year’s Pohang International Fireworks Festival will be the inaugural year for a successful transition to a sustainable ESG festival," adding, "We hope it becomes a model and a pioneering example of an ESG festival based on the voluntary participation of citizens."

This year’s Pohang International Fireworks Festival will be held from May 26 to 28 at the Hyeongsan River Sports Park area.

This content was produced with the assistance of AI translation services.