LG Uplus "Get Pet Dog Training Service with Podong"

Signed a Business Agreement with Korea Companion Dog Lifelong Education Institute on the 13th

LG Uplus is taking the initiative to foster a ‘proper dog training culture’ through its pet dog service platform ‘Podong.’ On the 13th, LG Uplus announced, “We have signed a business agreement with the Korea Lifelong Education Center for Companion Dogs,” adding, “We will support providing easy and convenient dog training from experts through ‘Podong.’”

The number of households raising pets in Korea has reached 6.4 million. Accordingly, incidents and accidents are steadily increasing. Last year, there were a total of 2,114 dog bite cases, exceeding 2,000 for the second consecutive year. Lack of awareness about training is cited as one of the reasons.

Podong is a platform offering customized services such as ‘Personality Counseling Center’ and ‘Podong School.’ ‘Podong School’ is a service that connects dog owners who want training with professional trainers. Through this agreement, the quality of training provided by ‘Podong School’ will be enhanced. Events will also be promoted where dogs with high aggression and their owners are invited for group training sessions. Additionally, a test to assess a dog’s aggression will be distributed.

Jihoon Lee, PO (product owner) at LG Uplus, said, “Podong aims to correct behavior through understanding and empathy rather than forcibly changing animal behavior,” adding, “The number of households raising companion dogs in Korea is increasing every year. We will support preventing safety accidents related to pets, such as bites, and help raise pets properly at home.”

This content was produced with the assistance of AI translation services.