Unauthorized Use of Business Names, Addresses, and Company Information
High-End Electronics Sold with No Further Contact
Actively Responding to Site Reports and Blocking Requests

Lotte ON recently warned consumers to be cautious as impersonation sites using its trade name, address, and company information have been rampant.


According to the distribution industry on the 12th, Lotte ON stated in a notice on its homepage the previous day, "There have been cases where shopping mall sites were opened under trade names such as Lotte ON Store, Lotte ON Electronics Store, and Lotte ON Best Shop," urging caution. It is known that when products are searched on portal sites and clicked, users are redirected to impersonation sites instead of Lotte ON, resulting in damages. These impersonation sites mainly sell high-priced electronic products and then cut off contact without shipping the goods.


Lotte ON said, "We are actively responding by reporting these sites to relevant authorities and requesting site blocking." It added, "Lotte ON never encourages cash payments," emphasizing, "It is risky to deposit payment for products into suspicious recipient accounts via bank transfer or other means."



Lotte ON, Rise of Impersonation Sites... Consumer Caution Advised View original image


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