'Nostalgic Brand' Tipicoshi Returns More Hip... Relaunching on the 17th

Living culture company LF announced on the 10th that it will hold an event ahead of the re-launch of TIPICOSI.

LF plans to hold the 'Do you remember TIPICOSI?' event until the 16th. The teaser event was prepared to share the emotions and memories of Generation X who remember TIPICOSI. By accessing the event page on LF Mall, decorated with the past TIPICOSI theme, and writing comments about memories with TIPICOSI and expectations for the re-release, six people will be selected by lottery to receive TIPICOSI bags.

Also, until the 16th, those who follow the official TIPICOSI Instagram account and upload TIPICOSI products, photos, or videos with the required hashtags on their Instagram accounts will be entered into a draw to receive new TIPICOSI bags.

Tipicosy Teasing Event
Photo by LF

TIPICOSI will be newly launched as a total casual unisex brand on the 17th. TIPICOSI was a fashion brand introduced by LF in the 1990s, gaining tremendous popularity among Generation X with fashion incorporating various musical elements such as hip-hop, reggae, rock, and classic. In an unusual move in the fashion industry, they hired Seo Taiji and Boys as models and released commercials featuring top singers of the time such as Kim Gun-mo and Pippi Band.

An LF official said, "TIPICOSI is being prepared to evoke nostalgia for the older generation and to provide curiosity and unique experiences for Generation Z who crave novelty," adding, "We hope you participate in the teaser event held ahead of the brand re-launch and take the time to revive memories with TIPICOSI."

This content was produced with the assistance of AI translation services.