"Up to 4 Pairs at Once"... Samsung Electronics Launches New Bespoke Shoe Dresser Model

'Multi Tray' Added
'Pre-Departure Course' Reduced from 59 to 35 Minutes
New 'Satin Sage Green' Color Introduced

Samsung Electronics released the 2023 model shoe care device 'Bespoke Shoe Dresser,' capable of managing up to four pairs of shoes at once, on the 6th.

The Bespoke Shoe Dresser is a product that allows easy management of shoes at home in optimal condition through deodorization, drying, and sterilization functions. Since its first launch in 2021, it has gained popularity among shoe enthusiasts and households with children.

This year's new model features a 'multi-tray' that enables simultaneous care of up to four pairs of shoes, and usability has been enhanced with the addition of courses that allow shoe care in a short time.

Bespoke Shoe Dresser product image. [Photo by Samsung Electronics]

The existing 'Before Going Out Course,' which took 59 minutes, has been shortened to a 35-minute 'Fresh Care Course,' allowing quick shoe care even on busy mornings such as going to school or work. The newly introduced 'Standard Care Course' can deodorize, dry, and sterilize shoes in two hours, making it convenient to hygienically care for shoes that are not frequently washed.

To eliminate odors, the biggest concern for users, the Bespoke Shoe Dresser first separates odor particles by spraying powerful 'Air Wash' from the 'Jet Shoe Tree™,' followed by a 'Deodorizing Filter' that removes up to 95% of odors. Shoes wet from sweat, rain, or snow can be dried gently and thoroughly without damage using the 'Low-Temperature Delicate Drying' technology below 40℃, making it useful throughout all seasons.

The Bespoke Shoe Dresser is also equipped with the country's first 'Xenon UVC Lamp' in home appliances. It sterilizes 99.9% of harmful bacteria on the shoe exterior and sole in the upper compartment of the shoe dresser, and 99.99% of viruses, allowing hygienic shoe care.

Additionally, various specialized courses suitable for different types of shoes such as dress shoes, golf shoes, and hiking boots can be downloaded from the SmartThings app. By selecting the clean storage function, shoes are periodically maintained even after the course ends, enabling convenient storage. The 2023 Bespoke Shoe Dresser is available in three colors: Satin Sage Green, Kota White, and Kota Charcoal, with a retail price of 1,049,000 KRW.

Lee Jun-hwa, Vice President of Samsung Electronics' Home Appliance Business Division, said, "The 2023 Bespoke Shoe Dresser has upgraded usability by managing more shoes faster than previous models. We will continue to strive to provide consumers with a convenient and smart daily life through Samsung home appliances."

This content was produced with the assistance of AI translation services.