Up to 20 Million Won Fine Imposed Upon Detection

Gurye-gun, Jeollanam-do announced that it will conduct a comprehensive crackdown from April 3 to 28 to eradicate the illegal distribution of Gurye Sarang Gift Certificates.


This measure aims to establish a sound distribution order as the circulation volume is increasing due to the year-round 10% discount sale of Gurye Sarang Gift Certificates.

[Photo by Gurye-gun]

[Photo by Gurye-gun]

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The key items for crackdown include ▲whether the gift certificate merchant is in a restricted business category (such as gambling industry, large marts, lottery sales outlets, etc.) ▲receiving gift certificates without selling goods or providing services ▲merchants continuously purchasing gift certificates under another person's name and then exchanging them ▲acting as an agent for exchanging gift certificates that individual merchants have received illegally.


This crackdown will be conducted by visiting sites to verify illegal distribution based on prior analysis of user usage patterns (purchase amount, usage location, etc.) through the integrated gift certificate management system, monitoring merchant gift certificate exchange records, and resident reports.


Merchants found to be involved in illegal distribution will face administrative actions such as fines up to 20 million KRW according to local love gift certificate-related laws, recovery of unfair profits, and cancellation of merchant registration. In severe cases, investigations will be requested to take strong measures.


Governor Kim Soon-ho stated, “Strong crackdowns are necessary to eradicate cases of abusing Gurye Sarang Gift Certificates for unfair profits,” and urged “active cooperation from residents and small business owners to revitalize the local economy.”


Meanwhile, the county plans to conduct comprehensive crackdowns semiannually to timely detect illegal distribution of Gurye Sarang Gift Certificates and enhance the effectiveness of enforcement.



Gurye = Asia Economy Honam Reporting Headquarters Reporter Yuk Mi-seok hss79@asiae.co.kr


This content was produced with the assistance of AI translation services.

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