Woongjin Foods Launches 'Haneulbori Eco' with PET Bottle Label Removed
Woongjin Foods announced on the 3rd that it has launched the 'Haneulbori Eco' 500㎖ product, which removes the label from the existing Haneulbori PET bottle.
Haneulbori Eco features the removal of the label attached to the PET bottle, reducing the hassle of separating waste and improving the efficiency of PET bottle recycling. The label-free product reduces plastic usage by 1.4g per product compared to the existing 500㎖ PET bottle product.
After introducing the 1.5ℓ large-capacity label-free product last year, Woongjin Foods additionally launched the 500㎖ product, which is the main size for tea beverages. The cap features the sky blue color and logo, symbolizing Haneulbori, allowing product identification without a label.
The Haneulbori Eco product is sold on various online malls. For bulk purchases at home, the 500㎖ product is available in boxes of 20 and 24 bottles, and the existing 1.5ℓ size is also available in boxes of 12 bottles.
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A Woongjin Foods representative said, "In response to consumer demand for eco-friendly products and Woongjin Foods' ESG (Environmental, Social, and Governance) management philosophy, we are continuously expanding the lineup of Eco products," adding, "We hope everyone will join us in making small efforts for the environment with Haneulbori Eco."
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