BMW to Showcase 24 Models at 2023 Seoul Mobility Show

by Ryu Hyunseok

Published 16 Mar.2023 10:00(KST)

BMW Group Korea announced on the 16th that it will exhibit a total of 24 models at the 2023 Seoul Mobility Show, which opens on the 31st, including one model making its Asia debut.

BMW Group Korea plans to showcase innovative electrified models across all its brands?BMW, MINI, and BMW Motorrad?including a hydrogen fuel cell model that presents BMW's new vision for emission-free future mobility.

BMW New XM. Photo by BMW Group Korea

First, under the theme "Drive Beyond the Future," BMW will unveil the iX5 Hydrogen Prototype, its first hydrogen fuel cell model, for the first time in Korea. Additionally, various pure electric models will be exhibited, including the new iX1, the first compact pure electric SAV, the flagship pure electric sedan new i7, as well as the i4 M50 and iX M60.

BMW's high-performance M brand will also showcase its latest ultra-high-performance models. These include the ultra-high-performance SAV model new XM, the wagon-type high-performance model new M3 Touring that perfectly supports an active lifestyle, the new X7 M60i, and the high-performance flagship coupe model M850i Gran Coupe.

BMW iX5 Prototype. Photo by BMW Group Korea

MINI will present the "MINI Future and Beyond" theme, unveiling the brand’s iconic design heritage in the form of the pure electric limited edition model "MINI Electric Resolute Edition" for the first time in Korea. To celebrate the 30th anniversary of the MINI Convertible, the "MINI Convertible Seaside Edition" will be introduced. Additionally, MINI will exhibit high-performance JCW models such as the "MINI JCW Clubman" and "MINI JCW Countryman," which embody motorsport DNA and stylish design.

BMW Motorrad, under the theme "100 Years and Beyond," will unveil the limited edition R 18 100 Years, commemorating BMW Motorrad’s 100th anniversary, for the first time in Korea. Other exhibits include the 100th anniversary heritage limited edition R nineT 100 Years and the pure electric motorcycle BMW CE 04, which offers the joy of emission-free electric riding.