KOTRA Holds Briefing Session with Ministry of Trade, Industry and Energy on Expanding Entry into Emerging Markets
2023 Export Plus Emerging Market Expansion Strategy Briefing Session
KOTRA announced on the 9th that it will hold the '2023 Export Plus Emerging Market Expansion Strategy Briefing' together with the Ministry of Trade, Industry and Energy.
At the strategy briefing held on the 10th at the Grand Intercontinental Parnas Hotel, attendees will hear voices from the export field regarding the Middle East, Indonesia, Vietnam, India, and Mexico markets. Over 100 Korean companies have completed pre-registration.
Jung Dae-jin, Deputy Minister for Trade at the Ministry of Trade, Industry and Energy, said regarding this strategy briefing, "To achieve South Korea's total exports of 685 billion USD in 2023, we must make our best efforts to diversify exports into emerging markets with high growth potential."
Hong Chang-seok, Head of KOTRA's Asia Central Team, will give a presentation on the topic of "Markets actively utilizing oil money, fostering new industries, and new city projects." Jung Geun-yong, Trade Counselor at the Embassy of Indonesia, will explain the market situation focusing on nickel, a key mineral, and the establishment of the battery and electric vehicle ecosystem, along with strategies for entering the growing healthcare, pharmaceutical, and wellness sectors due to rising incomes.
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In addition, Kim Kwan-mook, former Director of KOTRA Ho Chi Minh Trade Center, Yang Kwang-seok, Trade Counselor at the Embassy of India, and Kwon Jun-seop, former Deputy Director of KOTRA Mexico City Trade Center, will explain opportunities for export discovery and entry strategies in emerging countries.
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