Seven Eleven Develops Lunchbox Containers Using Pyrolysis Oil Plastic... "Expanding ESG Management"
Seven Eleven announced on the 8th that it will be the first in the industry to introduce pyrolysis oil plastic (C-rPP) made from waste plastic pyrolysis oil as a raw material for lunchbox containers.
The eco-friendly lunchbox container introduced by Seven Eleven uses 'C-rPP (Chemical Recycled PP)', a chemically recycled pyrolysis oil plastic raw material, blended with regular PP. While there have been cases of cosmetic containers developed using pyrolysis oil, this is the first case of using it for food containers not only in the convenience store industry but also in the food industry.
The introduction of pyrolysis oil plastic was born through a long-term ESG (Environmental, Social, and Governance) collaboration project among Lotte Group affiliates and partners, including Seven Eleven, Lotte Confectionery, Lotte Central Research Institute, and Lotte Chemical. This waste plastic pyrolysis treatment technology aligns with the government’s environmental policy direction, which is one of the core tasks for realizing a circular economy and carbon neutrality by expanding high value-added chemical recycling and promoting the use of recycled materials. Additionally, pyrolysis oil plastic (C-rPP) made using waste plastic pyrolysis treatment technology is a raw material that has secured safety for direct contact with food.
Seven Eleven will first introduce containers using pyrolysis oil plastic raw materials for two types of lunchboxes: existing best-selling products and newly planned releases, and plans to gradually expand these containers to all lunchboxes within the year. Seven Eleven expects that introducing pyrolysis oil plastic raw materials for all lunchboxes will reduce the use of new plastic by about 22 tons annually.
Seven Eleven introduced the new eco-friendly lunchbox containers first to two of the best value-for-money lunchboxes for modern convenience store customers who are environmentally conscious and lead value consumption but are burdened by high prices. The company plans to gradually expand this to best-selling lunchboxes in the future.
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Choi Yumi, head of the Seven Eleven Food Team, said, “To take the lead in ESG management, we developed the first eco-friendly container using pyrolysis oil plastic for lunchboxes in both the convenience store and food industries. We will expand these containers to all lunchboxes within the year and take the lead in reducing new plastic usage in convenience stores.”
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