Neowiz Makes Strategic Investment in Startup 'Sportsbox AI'

Neowiz announced on the 7th that it has made a strategic investment in the sports and fitness artificial intelligence (AI) startup ‘Sportsbox AI.’ The investment amount was not disclosed.

Founded in 2020, ‘Sportsbox AI’ is a developer that provides an ‘AI Coach’ service analyzing users’ exercise patterns. It developed the world’s first no-mark 3D swing analysis mobile app, ‘Sportsbox 3D Golf.’ The app is characterized by tracking 3D motion data based on video. It is also known as an app used by numerous professional swing coaches, including famous coaches such as Sean Foley, known as Tiger Woods’ swing coach, and David Leadbetter, the UK’s top golf instructor.

‘Sportsbox AI’ has been recognized for its outstanding technological capabilities and has attracted investments from the PGA of America, Elysian Park Ventures (the ownership group of the LA Dodgers), and former LPGA player Michelle Wie, among others.

Neowiz participated in seed investment in February, highly valuing the potential of ‘Sportsbox AI.’ This investment decision was made to secure future growth engines, and the funds will be used for ‘Sportsbox AI’s entry into the Korean market and service advancement.

Going forward, Neowiz plans to continue a collaborative working relationship, exploring ways to create synergy between Neowiz’s game and IT service development expertise and Sportsbox AI’s artificial intelligence technology.

Kim Seung-cheol, co-CEO of Neowiz, said, “This strategic investment was made from a long-term perspective, looking at future potential rather than immediate results. We will continue to actively discover investment opportunities that can become future growth engines such as blockchain and AI.”

This content was produced with the assistance of AI translation services.