Due to the popularity of large-capacity fabric softeners... Pigeon launches 'Yellow Mimosa' scent
Pigeon announced on the 2nd that it has additionally launched the 'Yellow Mimosa' scent in its regular general fabric softener large-capacity lineup.
With this, the Pigeon regular general fabric softener large-capacity products, which offer great cost-effectiveness relative to volume, now complete a lineup of three scents: 'Pink Rose,' 'Blue Bianca,' and Yellow Mimosa.
Pigeon's regular fabric softener contains cyclodextrin, a natural ingredient extracted from corn starch, which traps odor molecules and is highly effective in eliminating musty smells during indoor drying. Incorporating Pigeon's expertise, the product uses flower essences carefully gathered from seasonal blooms to provide a longer-lasting and richer fragrance experience.
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A Pigeon representative explained, "Amid the ongoing high inflation situation, 'bulk-up shopping,' where consumers purchase large-capacity products at affordable prices for storage and use, has become a trend. Pigeon's regular general fabric softener large-capacity products are also showing high sales rates and gaining great popularity."
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