Lotte Mart Hosts 1+ Grade Hanwoo Event... Lower Prices Through Direct Purchase

Beef Soup Meat and Bulgogi 100g for 2,480 Won

Customers are purchasing Korean beef at Lotte Mart Zeta Plex Jamsil branch.
[Photo by Lotte Mart]

Lotte Mart announced on the 24th that it will sell 1+ grade Korean beef soup cuts and bulgogi (100g) for 2,480 won from the 27th of this month until the 1st of next month.

Lotte Mart is currently holding a promotion to sell 1st grade Korean beef at the same price for one month. For this event, professional livestock product planners (MDs) participated in auctions at livestock markets located in Eumseong and Bucheon. They omitted the middle stages of the 7 to 8-step Korean beef distribution process, which allowed them to freeze the promotional price. Since the MDs are stationed daily at the production sites, they quickly prepared the event by purchasing additional quantities of 1+ grade beef to offer Korean beef soup cuts and bulgogi at a lower price.

Next month, Lotte Mart plans to offer Superior grade Norwegian fresh salmon at the same affordable price.

A Lotte Mart representative said, “We purchase directly on-site every day, seeing with our own eyes, to provide the best Korean beef at the best price,” and added, “We hope customers enjoy 1+ grade Korean beef at a great price during this 3-day event.”

This content was produced with the assistance of AI translation services.