The Born Korea Launches ‘Bonga Sogalbijjim’ RMR Product for Lunar New Year

The original beef short rib stew RMR product from Theborn Korea. Photo by Theborn Korea

[Asia Economy Reporter Moon Hyewon] The Born Korea announced on the 6th that it will launch the ‘Bonga Sogalbijjim’ restaurant ready meal (RMR) product through CJ OnStyle, a dish that the whole family can enjoy during the Lunar New Year holiday.

Bonga Sogalbijjim uses carefully selected ribs with a thickness of 25mm, boasting the best texture after several rounds of research, and the fat and blood are meticulously removed by hand to provide a richer yet clean taste.

In addition, a special sauce with deep flavor and umami is used, and a high-temperature, high-pressure cooking method similar to steaming in a cauldron is applied to allow the seasoning to penetrate the meat well. Domestic onions, green onions, and radishes are specially used to soften the meat texture, and finely ground ginger and garlic are added to reduce any unpleasant odor and let you enjoy a pleasant meaty aroma.

The Bonga Sogalbijjim restaurant ready meal can be easily enjoyed by thawing and heating it in a pot over high heat for 6 minutes.

A representative of The Born Korea said, “Bonga Sogalbijjim is a dish that requires a lot of effort, and we prepared this product hoping that the whole family can enjoy it easily and deliciously not only during the Lunar New Year holiday but also on regular days.” He added, “The Born Korea plans to continuously introduce RMR product lines utilizing the know-how of not only Bonga but also CEO Baek Jong-won's dining brands.”

This content was produced with the assistance of AI translation services.