GS The Fresh Opens 3rd and 4th 'Naeil Store' Locations with Local Self-Sufficiency Centers
Tomorrow Store No.3 Gangneung Ipam Branch and No.4 Pohang Sangdo Branch to Open This Month
[Asia Economy Reporter Eunmo Koo] GS The Fresh is actively cooperating in creating jobs for local residents and supporting self-sufficiency activities by opening the 3rd and 4th branches of the social contribution-type supermarket, Naeil Store.
GS Retail's supermarket GS The Fresh announced on the 28th that it opened GS The Fresh Gangneung Ipam Branch on the 15th and Pohang Sangdo Branch on the 26th as the 3rd and 4th Naeil Stores.
Naeil Store means "a happy tomorrow made through my job," and it is a social contribution-type store operated through business agreements with local self-sufficiency centers. Each local self-sufficiency center becomes the store owner and operates the store, selecting hopeful participants among residents involved in self-sufficiency projects to work at the store. Participating workers are not only provided with employment opportunities but also receive training on operational know-how to help them start their own stores and become independent.
GS The Fresh Gangneung Ipam Branch has a resting area inside the store where customers can enjoy light meals and take breaks anytime. In the future, it plans to establish an exhibition and sales space for self-sufficiency products produced by the "Happy Store" operated by the Gangneung Local Self-Sufficiency Center, contributing to the activation of local self-sufficiency business sales.
GS The Fresh offers various benefits to support the successful operation and establishment of independence for Naeil Store. First, franchise fees are waived, the number of participants eligible for introductory training is expanded compared to existing franchises, and the training period is extended from the previous 12 days to up to 23 days. The headquarters dispatches a store opening guidance manager for one month to actively support the successful operation of the store. In the future, if participating workers wish to start a GS The Fresh franchise, the same benefits will be provided.
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GS The Fresh believes that Naeil Store positively impacts the local community by providing jobs to participants with a willingness to work, as well as opportunities and education for economic independence, and plans to expand stores more actively next year. Kim Chang-yong, Head of GS The Fresh Franchise Sales Division, said, "GS The Fresh continuously opens Naeil Stores in cooperation with local self-sufficiency centers to support the self-sufficiency of local residents," adding, "We will continue to open Naeil Stores next year through cooperation with local self-sufficiency centers that need GS The Fresh's support."
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