Samsung President Rides BMW New Electric Car

Samsung Electronics Chairman Lee Jae-yong (left in the photo) and Oliver Zipse, BMW Group Chairman, held a delivery event for the new i7 at the BMW Driving Center in Yeongjongdo, Incheon on the 17th.

[Asia Economy Reporter Choi Dae-yeol] BMW Korea announced on the 17th that it held a delivery ceremony for the first domestic unit and company vehicles of the new i7 in collaboration with Samsung. The delivery ceremony was attended by top executives from both companies, including Oliver Zipse, Chairman of BMW Group, and Lee Jae-yong, Chairman of Samsung Electronics.

Samsung SDI batteries are used in BMW's electric vehicles, and the two companies have cooperated in various fields. The new i7, officially launched in Korea a day before the event, is the first pure electric model of the newly released 7 Series and uses Samsung batteries. Samsung simultaneously delivered 10 units of the new i7 as company vehicles for its affiliate representatives. Samsung's senior executives, including Chairman Lee, mainly use domestic large sedans as company vehicles.

BMW delivered 10 units of the new i7 to Samsung. From the left in the photo are Jeon Eung-tae, Head of Sales at BMW Korea; Han Sang-yoon, CEO of BMW Group Korea; Oliver Zipse, Chairman of BMW Group; Lee Jae-yong, Chairman of Samsung Electronics; Choi Yoon-ho, CEO of Samsung SDI; Park Jin of Samsung SDI; and Son Mikael, Vice President of Samsung SDI, posing for a commemorative photo.

Oliver Zipse, Chairman of BMW, said, "We are proud to collaborate with Korea's advanced technology companies and will continue to explore the technological potential of our partners to bring unprecedented innovation to our vehicles." He added, "Samsung is one of the very important partners in electrification, and the fact that Samsung's management is with the new i7 is highly symbolic." Chairman Lee Jae-yong said, "Let us continue to strengthen cooperation between the two companies going forward."

The new i7 xDrive60 delivered to Samsung is equipped with the latest 5th generation BMW eDrive system, producing a maximum output of 544 horsepower from two electric motors. The Samsung SDI battery is a 105.7 kWh high-voltage battery, allowing the new car to travel 438 km on a single charge.

This content was produced with the assistance of AI translation services.