"5-Year Goal of 1 Trillion KRW Annual Sales" Hansome Starts Expanding Overseas Fashion Brands
[Asia Economy Reporter Koo Eun-mo] Hansome recently announced on the 15th that it has signed distribution agreements with the American designer brands 'Gabriela Hearst', 'Veronica Beard', and the Swedish fashion brand 'Tot?me'.
Gabriela Hearst is a women's clothing brand launched by Gabriela Hearst, the creative director of the French luxury brand Chlo?, with sustainable fashion as its core value. Veronica Beard is characterized by office wear and casual styles, while Tot?me features luxurious and modern Nordic designs.
Hansome plans to open the first standalone Gabriela Hearst store in Asia at Hyundai Department Store Apgujeong Main Branch, and will introduce Tot?me stores at Apgujeong Main Branch and Trade Center Branch in January and February next year. In March next year, a Veronica Beard store will open at the Pangyo Branch.
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Starting with the signing of contracts for these three brands, Hansome plans to double the number of overseas fashion brands to about 20 by the second half of next year. Furthermore, the company aims to increase annual overseas fashion sales to over 1 trillion won, more than double the current scale, within the next five years.
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