CJ OnStyle Live Commerce 'Coupons Galore'... "Game Battle with YouTubers"

Broadcaster Kwon Hyuk-soo and Comedian Yoo Jae-pil Selected

CJ OnStyle will launch a new content commerce program, "Couponi Warreu," jointly produced with SBS Digital Studio Mobidic on the 19th. (Photo by CJ OnStyle)

[Asia Economy Reporter Lim Chunhan] CJ OnStyle announced on the 15th that it will launch a new content commerce program, "Coupon-i Wareureu," co-produced with SBS Digital Studio Mobidic, on the 19th.

"Coupon-i Wareureu" is a real variety-style live commerce show where broadcaster Kwon Hyuksoo and comedian Yoo Jaepil compete in game battles with new YouTube creators each episode over discount coupons for products sold in collaboration with advertisers.

In the first broadcast, YouTube creators "Miho" and "Qyoung" will participate as guests and compete in a game for discount coupons on the restaurant ready meal Vips BBQ Pork Ribs. On the 20th, Vips Premier Elbon Steak Meal Kit, and on the 21st, Vips Classic Pizza will be sold through the Coupon-i Wareureu channel.

If viewers want to purchase discounted products during the broadcast, they can click the product banner at the bottom of the video. Clicking the product image will link to CJ OnStyle’s product page, where detailed information and discount rates can be checked and payment can be made. A special promotional event offering exclusive benefits on products sold on CJ OnStyle will also be held for one week starting from the day of the broadcast.

A CJ OnStyle representative said, “We are excited to present a lively entertainment-style live commerce show together with Mobidic, known as a powerful YouTube channel,” adding, “We will continue to expand customer touchpoints through diverse forms of content commerce streamed via YouTube in the future.”

This content was produced with the assistance of AI translation services.