Mid-Size Sedan for Practical Drivers... 'SM6 Feel'

Reflecting Customer Preferences Basic Option... 940,000 KRW Cheaper Than LE

[Asia Economy Reporter Yoo Hyun-seok] Renault Korea Motors' ‘SM6 Feel’ is gaining attention. It is cheaper than the existing LE trim and includes most of the features preferred by consumers as standard equipment.

In SM6 Feel, 'Feel' implies the Chinese character '必' meaning 'must' and the English word 'Feel' meaning 'to experience.' It conveys the message of ‘a practical model containing essential options that must be experienced, the essence of a reasonable SM6 that must be felt.’

The standard options of SM6 Feel were configured by reflecting actual customer preferences. To this end, extensive surveys were conducted directly with sales representatives who closely interact with and manage customers on site. Thanks to this, it is 940,000 KRW cheaper than the existing LE trim while including most of the features preferred by consumers as standard.

Lane departure warning and prevention systems, which are usually optional, are included as standard in SM6 Feel. Rear cameras and front and rear parking assist functions that help with safe parking also do not require separate selection. They are provided as standard. Additionally, the driver's power seat, rain-sensing wipers, intelligent smart card system, heated leather steering wheel, and 7-inch display audio are all standard features in SM6 Feel.

LED Pure Vision headlamps are also standard in SM6 Feel. This system includes auto lighting and automatic high beam functions that prevent glare to oncoming drivers during night driving while ensuring sufficient forward visibility. The electronic parking brake with auto hold function and the electronic room mirror equipped with a SIM card dedicated Hi-Pass function add richness to the standard specifications.

Advanced high-tech features can be added as optional equipment. The 'Easy Connect System' can be considered the ‘IT package.’ It consists of an in-car payment system that allows ordering and payment inside the vehicle, an assist call for emergency situations, T-map navigation reflecting real-time traffic information, and a large 9.3-inch display. Other optional features include front seat ventilation and a power passenger seat.

Meanwhile, in the recent ‘Annual Automobile Planning Survey’ announced by Consumer Insight, Renault Korea Motors ranked first among domestic car brands in the initial quality survey within six months of new car purchase. Renault Korea Motors scored 85 PPH this year, a 29% improvement from 120 PPH last year. For reference, a lower PPH number means fewer problems. New cars from Renault Korea Motors, shining with the top initial quality ranking, including the SM6 Feel, can be delivered within this year if contracted by November. In particular, all the individual consumption tax discount benefits, announced to last until 2022, can be fully enjoyed.

This content was produced with the assistance of AI translation services.