"Eco-friendly Product Sales Increase Up to 7 Times" Gmarket Launches 'Go Green Campaign'
'Go Green Campaign' for Sustainable Living until the 20th
Proposing Alternatives to Disposable Products and Recycling Items, Introducing Eco-friendly Brand Shops
[Asia Economy Reporter Yuri Kim] Gmarket announced on the 15th that it will hold an eco-friendly campaign called 'Go Green Campaign' until the 20th. Various eco-friendly products will be sold at special prices, and eco-friendly brand shops will also be introduced.
With the complete ban on single-use items starting from November 24, Gmarket is proposing sustainable shopping for the one and only Earth and a sustainable life together with customers, and launched this special exhibition to actively participate in the green campaign.
As social consensus on environmentally conscious consumption is formed, sales of various single-use alternatives and recycled products have steadily increased. In Gmarket's recent one-month period (October 14 to November 13), shopping carts increased by 107% compared to the same period last year, and tumblers sold 25% more. Sales also increased for men's clothing (100%), women's clothing (633%), stationery (174%), and body & hair products (23%) containing the keywords 'eco-friendly' and 'recycling' in the product name. On the other hand, sales in the kitchen consumables category, which includes plastic bags, disposable vinyl gloves, and wraps, decreased by 8%. Sales of disposable take-out cups also dropped by 14%.
In the Go Green Campaign, a variety of eco-friendly products such as tumblers, mugs, shopping bags, reusable straws, and storage & airtight containers are carefully selected and sold at discounted prices. Recycled household goods, clothing & accessories, and stationery can also be found. Representative products include the 'Thermos Daily One-Touch Tumbler,' 'Starbucks SS Stanley Green Kencher Tumbler,' as well as 'Eco-friendly Kitchen Detergent Sugar Bubble Lemon Crush,' 'Isoi Clean Beauty Moisture Doctor Cream,' and 'Neoldam Vegan Choco Pie.'
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For more details, you can check by clicking the Gmarket 'Go Green Campaign' banner.
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