[Asia Economy Reporter Park Hyesook] Incheon Technopark (ITP) will hold an 'Online Service Design Seminar' on the 10th to help improve the brands of small and medium-sized enterprises.


Under the theme of 'Customer-Centered Brand Design,' this seminar will provide the correct direction for corporate brand design by reviewing brand design and successful branding cases through lectures by experts and businesspeople.


Brand consultant Park Yocheol, who has participated in copywriting for many leading domestic companies, will deliver a lecture titled 'The Brand That Represents Me,' sharing branding methods that lead to corporate growth.


Following this, Choi Kwangheon, CEO of Sowon Farm, which produces and sells organic eggs from an animal welfare-friendly eco-friendly poultry farm, will share the process and behind-the-scenes stories of improving brand design to achieve sales growth under the theme of 'Brand Design Improvement Cases.'


Applications for participation can be submitted through the Incheon Design Support Center website by the 9th.



An Incheon TP official stated, "Anyone interested in service design and branding can participate," adding, "We expect this to be a great help to small and medium-sized enterprises that find it difficult to promote their companies to customers."


This content was produced with the assistance of AI translation services.

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