LG Electronics Supports Busan Expo Bid with Pop Band 'Inalchi' Performance
Inviting Ambassadors from Mexico and Kenya to Showcase the Charm of K-Culture
[Asia Economy Reporter Kim Pyeonghwa] LG Electronics supported the bid for the '2030 Busan World Expo' with a performance by the pop band Inalchi, which is dedicated to spreading K-culture.
On the 28th, LG Electronics invited ambassadors to Korea from Mexico and Kenya to the 'Inalchi' performance held at the LG Art Center Seoul. Inalchi is a domestic musician who modernly reinterprets traditional Korean music and has achieved 600 million views on YouTube, spreading the excellence of K-culture worldwide.
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LG Electronics showcased the charm of K-culture through the Inalchi performance to Bruno Figueroa, Ambassador of Mexico to Korea, and Mwede Mwinyi, Ambassador of Kenya to Korea, among others, and requested their support for the 2030 Busan Expo bid.
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