[Asia Economy Reporter Hyungsoo Park] Flask announced on the 25th that it plans to launch the Soulbound Token (SBT)-based game social platform ‘NAODA’ in the first quarter of next year.


NAODA is a gaming platform that provides POP (Proof of Participation) services based on SBT technology. POP is a service that stores both on-chain and off-chain data on the blockchain. The company plans to issue permanent badges to provide to game participants. Participants can use their badge collections as social profiles within the gaming community.


The core service of the NAODA platform, the POP service, plans to expand the social community ecosystem through partnerships with various Web2 and Web3 services.


Unlike existing blockchain games, NAODA has attracted game studios with excellent game development capabilities to its platform ecosystem to provide games focused on ‘fun.’ Additionally, Red Pill and Meta Edition have been incorporated as in-house game developers, and the company plans to expand the game ecosystem through continuous partnerships.


SBT refers to non-transferable tokens (NFTs) with the transfer function removed. This concept was proposed by Vitalik Buterin, the founder of Ethereum.


Byungjae Lee, CEO of Flask, said, "SBT technology will not only enhance immersion in blockchain games but also serve to connect internal and external game communities," adding, "We will do our best to develop platforms and blockchain games that are loved for a long time."



The NAODA platform’s business operations team is composed of talents from global companies such as EA, where CEO Byungjae Lee led the ‘FIFA Online’ project, Microsoft, Boston Consulting Group, Robinhood, and PricewaterhouseCoopers. The project development team also includes members from Kakao Games, Google, Nexon, NCSoft, and Metabora.


This content was produced with the assistance of AI translation services.

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