"11,000 People Wear Eco-Friendly Clothes" Lotte Department Store Launches New Uniforms
New Uniform Released After 4 Years... Employee Uniforms Changed for Lounge, Information Desk, etc.
Uniforms Made Using 160,000 Discarded PET Bottles as Part of Eco-Friendly Campaign
Functional Improvements and Distinctive Design... Summer Uniforms to Be Released Next Year
An employee at Lotte Department Store MVG Lounge is attending to customers wearing a new uniform (Photo by Lotte Department Store).
View original image[Asia Economy Reporter Yuri Kim] Lotte Department Store announced on the 23rd that it has been sequentially introducing new uniforms for employees working at customer contact points since the 21st.
Lotte Department Store said that it planned the uniform change this year and, after evaluations, is unveiling new uniforms for the first time in about four years. The uniforms were prepared over the course of one year, including planning, design, and production, and will be worn by approximately 11,000 employees across 15 job categories such as the MVG Lounge, VIP Bar, information desks, and valet lounges who directly interact with customers. The new uniforms have improvements not only in design but also in functionality.
The most notable feature of the uniforms is the application of eco-friendliness. Lotte Department Store launched an environmental campaign called 'RE:EARTH (Rieols)' in June this year, and as part of this eco-friendly resource circulation campaign, the uniforms were actively made using environmentally friendly materials. Fabrics made from recycled PET bottles, such as 'recycled polyester' and 'Regen,' were applied to various items including outerwear and bags for different job categories. About 160,000 PET bottles were used to produce around 20,000 uniforms, and despite using eco-friendly materials, the products are more durable and functionally superior compared to previous fabrics.
Functionality was improved to enhance convenience by reflecting the nature of the work. Considering that the employees wearing the uniforms often work outdoors and engage in physical activities, all pants feature elastic bands to increase stretchability and allow comfortable wear on site. They were designed with relaxed fits such as 'culotte pants' and 'wide pants' to ensure no restrictions on movement. New items such as inner shirts, raincoats, and bags made from eco-friendly materials were also produced to create a comfortable working environment.
The department store stated that the new uniforms were designed with differentiated styles that break away from the conventional image. High-quality fabrics such as wool were used, and the main colors are gray and navy to provide comfort to customers, while purple accents were added to express nobility and elegance.
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Meanwhile, Lotte Department Store plans to actively use eco-friendly materials and create new designs for the summer uniforms to be worn next year, which will be introduced at all stores starting from May next year.
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