Kyobo Bookstore Launches Video Content Business for Books... First Title is 'Trend Korea 2023'

[Asia Economy Reporter Seomideum] Kyobo Bookstore is launching a service that presents the core contents of popular books in the form of interviews, lectures, and documentaries as video content. The first content is "Trend Korea 2023," which became a bestseller immediately after publication.

According to Kyobo Bookstore, the video content features Professor Kim Nando from Seoul National University's Department of Consumer Studies, who personally explains 10 trend keywords for the coming year. Additionally, co-authors Jeon Miyoung, Choi Jihye, and Lee Sujin provide keyword-based case studies, offering valuable insights for business owners and professionals who are deeply engaged in next year's business planning.

The video content will be first released on October 24 on the Kyobo Bookstore Book Morning site. Registered members can access the content immediately upon signing up, and from November, it will be available for purchase on the Internet Kyobo Bookstore eBook site. Purchasing it bundled with the print book is available at a discounted price.

As an opening event, all Book Morning members who participate in the pre-registration event by the 23rd will receive a Kyobo Bookstore gift card. Also, all new members who sign up by November 10 will be entered into a drawing to win generous prizes such as an Apple Watch, a subscription to the eBook service SAM, and a Book Morning goods box.

Kyobo Bookstore's eBook Business Team Leader Ji Younggyun stated, "We plan to actively distribute the content not only through internal platforms such as Internet Kyobo Bookstore, eBook, and Book Morning but also through external platforms and B2B channels," adding, "Along with the ongoing Digital Transformation efforts, we are pursuing various business changes."

This content was produced with the assistance of AI translation services.