Changwon Special City Rises as the Best Basic Local Government in South Korea for SNS Management

High Praise as a Leading SNS City with Dedicated Teams and In-House Channel Management

Changwon Special City in Gyeongnam has emerged as the best-performing local government in SNS management.

[Asia Economy Yeongnam Reporting Headquarters Reporter Song Jong-gu] Changwon Special City in Gyeongnam has risen as the best basic local government in SNS operation.

The city won the Grand Prize in the basic local government category at the "12th Korea SNS Awards" hosted by the Korea Social Content Promotion Association under the Ministry of Science and ICT.

The "Korea SNS Awards" is a prestigious award that annually selects and honors companies and public institutions that have worked to establish a proper SNS usage culture by category. The city solidified its position as a leading SNS city once again by receiving high praise for its differentiated promotional strategies optimized for SNS, such as various content embracing the MZ generation and card news.

In particular, the city operates a New Media Team dedicated to managing SNS and YouTube. In July, through the distribution of self-produced card news, it sparked a nationwide syndrome of the "Pangnamu" tree featured in the ENA drama "Extraordinary Attorney Woo," making special efforts for interactive communication with citizens based on OSMU (One-Source Multi-Use).

Choi Jong-ok, the Public Relations Officer, said, "The era when public institutions only conveyed formal information is now over," adding, "We will do our best to create a shared space where the city and citizens can communicate smoothly through the activation of SNS and YouTube."

The city continues to produce various content about the core policies of the 8th term of the elected administration through its official YouTube channel, Recommended Changwon, and major SNS operations, engaging in communication with citizens.

This content was produced with the assistance of AI translation services.