CJ ENM Golfwear 'Colmar Golf' Launches FW Collection with Daniel Henney

Introducing Premium-Grade Down Padding
Featuring Italian New Material 'Thindown'
'Big Show' on 23rd, 10% Discount & Daniel Henney Signed Hat Giveaway

CJ ENM golf wear 'Colmar Golf'.

[Asia Economy Reporter Yuri Kim] CJ ENM's golf wear brand 'Colmar Golf' has released its 2022 Fall/Winter (FW) photo shoot featuring actor Daniel Henney. The concept, called 'Winter Essential,' highlights down padding products as the main items.

In March, CJ ENM secured the domestic distribution rights for 'Colmar,' a renowned Italian luxury padding brand, and signed an exclusive domestic license agreement for Colmar's golf collection, Colmar Golf. Starting this season, CJ ENM plans to actively introduce Colmar's directly imported products and premium padding from Colmar Golf, aiming to continue Colmar's reputation in Europe within the domestic market.

Colmar Golf's down padding uses the high-end Italian new material 'Thin Down.' Thin Down has received eco-friendly certification related to animal welfare, making it known as an ethical material suitable for the 'eco-friendly trend.' It is lightweight yet provides strong insulation.

From this month, Colmar Golf will sequentially release main padding products such as the 'Swing Thin Padding,' 'Nuvola Thin Down,' and 'Shadow Heavy Down.' On the 16th at 10 a.m., the 'Swing Thin Padding' will be unveiled first through the Colmar Golf FW launch broadcast. The Swing Thin Padding consists of two pieces: a swing down jacket and a vest. It features a design that enhances upper body mobility to allow smooth swinging motions during rounds. On the 23rd, CJ OnStyle's program 'Big Show' will air two special broadcasts at 11:15 a.m. and 7:30 p.m. New products useful through winter, including the Duo Knit Down Jacket and Power Stretch Pants, will be introduced. Customers who purchase during the broadcast will receive a 10% discount coupon and gifts such as Boston bags and clutch bags. Additionally, 100 customers who leave product reviews will be gifted a Colmar hat signed personally by Daniel Henney.

Starting this month, Colmar's directly imported Italian products will also be introduced. These include high-end padding priced in the million-won range, shoes, and kids' clothing. They will be available through major fashion platforms such as the CJ OnStyle mobile app, SSF, and Musinsa, and from next year, will expand into offline channels as well.

Myunggeun Park, Team Leader of CJ ENM Sports Casual Team, said, "We have been able to offer Colmar padding, known as a 'wannabe outer,' at reasonable prices through pre-production methods. Customers will experience powerful insulation that withstands the cold and comfortable wearability."

This content was produced with the assistance of AI translation services.