Songpa-gu Hosts Hansung Baekje Cultural Festival In-Person After 3 Years, Successfully Concludes 3-Day Event & Musical, Hansung Baekje Fashion Runway, Experience Booths Draw 300,000 Visitors

Opening Ceremony

Opening Ceremony

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[Asia Economy Reporter Jong-il Park] Songpa-gu (Mayor Seogang Seok) concluded the three-day journey of the ‘Hanseong Baekje Cultural Festival,’ held face-to-face for the first time in three years since COVID-19, with a closing ceremony on the 2nd.


Celebrating its 22nd edition this year, the ‘Hanseong Baekje Cultural Festival’ was hosted by Songpa-gu, organized by the Hanseong Baekje Cultural Festival Promotion Committee, and sponsored by Seoul Metropolitan Government, KSPO, Lotte World Tower, and Woori Bank.


Under the theme ‘The Power of Culture Flowing Proudly,’ the festival reexamined Songpa from the Baekje era 2,000 years ago to the present day.


Through an 18-meter large LED and media facade, the festival showcased New Media Art depicting the founding of Baekje, the August 15 Liberation, the 1988 Seoul Olympics, the 2002 World Cup, and Songpa’s leap into the future, delivering a message of hope to 670,000 Songpa residents.


The festival offered a spectacular opening performance featuring a collaboration between the Songpa-gu Symphony Orchestra and Choir, gala stages by musical stars Lee Ji-hoon, Kim So-hyun, and Son Jun-ho, multimedia shows, the Hanseong Baekje fashion runway, as well as Korean dance performed with calligraphy brushes, the HandSpeak sign language musical, K-POP cover dance, and a congratulatory stage by Koyote, providing moving experiences.


In particular, the festival experience zone, filled with abundant attractions and activities such as Squid Game, zipline, straw slide, kite making, marbles, dalgona game, and dasik (traditional Korean sweets) making, attracted 300,000 visitors eager to enjoy the autumn season.


At ‘Hanmaeum Eoul Madang,’ led by residents, students from 16 community centers showcased their high-level talents and skills through performances like Nanta, acoustic guitar, choir, and line dance, adding joy to the festival. The winning team was the Silver Nanta Team from Geoyeo 1-dong.


Additionally, food markets and food trucks prepared by 25 neighborhood residents and organizations continued throughout the three days of the festival, offering visitors both visual enjoyment and culinary delights.



Seogang Seok, Mayor of Songpa-gu, said, “I hope that the Hanseong Baekje Cultural Festival served as an opportunity for healing and revitalization for bodies and minds tired from COVID-19,” adding, “Next year, we will strive to develop distinctive content so that the Hanseong Baekje Cultural Festival can bring joy and unforgettable memories to even more people.”

Experience Booth Squid Game Zone

Experience Booth Squid Game Zone

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This content was produced with the assistance of AI translation services.

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