Trenbe, Luxury Live Commerce 'TrenbeLIVE' Conducted
[Asia Economy Reporter Eunmo Koo] Luxury platform Trenbe announced on the 22nd that it will launch a live commerce service called 'Trenbe Live.'
Trenbe observed that the demand for live commerce has increased as more users prefer contactless and safe transactions following COVID-19. Based on monthly user service satisfaction surveys identifying demand for luxury live commerce, Trenbe decided to launch TrenbeLIVE.
Trenbe will conduct live commerce once a month. Going forward, users will be able to explore popular seasonal product categories on TrenbeLIVE. The first broadcast of TrenbeLIVE will be simultaneously streamed on the Trenbe mobile app, official website, and Trenbe's official YouTube channel 'TRB-TrenbeTV' at 8 PM on the 22nd.
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The first broadcast will introduce brands such as Prada, Celine, Max Mara, and Golden Goose. Seasonal popular products including bags, coats, padding, and sneakers will be available. Users watching the live broadcast will also receive discounts of up to 60%.
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