Daesang F&B Bokumjari Launches Two Types of 'Jamdown Jam'... "Sweet Low-Calorie Fruit Jam"

[Asia Economy Reporter Song Seung-yoon] Daesang F&B announced on the 22nd that it has launched two types of fruit jams, 'Jam Down Jam,' which lowers calories while preserving sweetness, under the brand Bokumjari.

The new products consist of two varieties: ▲Strawberry & Raspberry ▲Blueberry & Blackcurrant. They use allulose and erythritol, which are recognized as healthy sweeteners with almost no calories, to maintain a sweet taste while reducing calories.

The two Jam Down Jam varieties blend two different fruits to add diverse flavors and aromas. Jam Down Jam Strawberry & Raspberry combines tart raspberries with sweet strawberries, while Jam Down Jam Blueberry & Blackcurrant blends firm-textured Canadian blueberries with blackcurrants. They can be enjoyed by spreading on toasted bread as a breakfast substitute or adding to Greek yogurt according to preference. The two Jam Down Jam varieties are available on Bokumjari's Naver Smart Store and Coupang.

A Daesang F&B representative said, "We have launched low-calorie fruit jams for consumers who care about both health and taste, using Bokumjari's unique jam-making know-how," adding, "We will continue to introduce products that actively reflect consumer trends."

This content was produced with the assistance of AI translation services.