Pick and Eat Like Bread! ... Samjin Eomuk Fish Cake Bakery Opens at Hyundai Department Store Trade Center Branch

[Asia Economy Yeongnam Reporting Headquarters Reporter Hwang Du-yeol] Samjin Food’s representative Korean fish cake brand, Samjin Eomuk, has opened a new store at the Hyundai Trade Center.

The Samjin Eomuk Hyundai Trade Center store is located on the B1 floor of Hyundai Department Store Trade Center, a key commercial area in Gangnam, Seoul.

This location is a fish cake bakery-style store that offers not only the existing bakery products such as snacks and cooking fish cakes but also newly introduced convenient meal fish cake products that can be enjoyed as meal replacements.

The new products introduced at Samjin Eomuk Hyundai Trade Center include fish cakes that can be consumed as meal replacements: ▲ Monte Cristo / Egg Potato Fish Cake Toast ▲ Cheese / Sweet Potato Fish Cake Cutlet ▲ Fish Cake Tortilla Wrap.

The fish cake toast is a sandwich wrapped in low-sodium fish paste dough and fried to provide a crispier texture.

The toasts come in two flavors: Monte Cristo, which features an attractive combination of strawberry jam, honey mustard sauce, and fish cake, and Egg Potato, which has a crispy exterior and soft interior texture. Both are served with salad.

The fish cake cutlet is made using Samjin Eomuk’s unique low-sodium fish paste dough, offering a soft and chewy texture.

To provide a richer taste, Samjin Eomuk offers the cutlet in two flavors: pork cutlet flavor and cheese and sweet potato flavors.

The fish cake tortilla wrap is a healthy meal menu item made by wrapping fresh vegetables and one of Samjin Eomuk’s steady sellers, the Vegetable Square product, in a tortilla.

To celebrate the opening of the Samjin Eomuk Hyundai Trade Center store, an opening event will be held on Samjin Eomuk’s official Instagram and Facebook channels.

From the opening day on the 20th until October 2, users who leave congratulatory messages in the comments will be entered into a draw to receive Samjin Eomuk gift sets.

Detailed event information can be found on Samjin Eomuk’s official Instagram and Facebook channels.

Lee Yoo-hwan, team leader of the Samjin Eomuk Store Management Team, said, “We plan to introduce products that have evolved further from the existing fish cake bakery at the Hyundai Trade Center store,” adding, “We hope more people can enjoy fish cakes not only as snacks but also as convenient meal replacements.”

This content was produced with the assistance of AI translation services.