Choose According to Body Type and Preference: 'Mikonomi Mattress'
[Asia Economy Reporter Donghyun Choi] The Meconomy trend is gaining strong momentum in the furniture market as well. Meconomy is a combination of "Me" and "Economy," referring to a consumption pattern where people do not hesitate to spend money on convenience and valuable activities for themselves. As consumption that enhances the value of personal tastes and styles spreads, customized furniture tailored to consumers is becoming popular. In particular, interest in beds, which play a crucial role in determining the start and end of the day, is increasing, leading more people to choose mattresses customized for themselves. Persys Group’s sleep brand Slowbed has introduced customized mattresses that satisfy different sleep types for each product in line with this trend.
The four types of ‘Advanced Mattress,’ created by combining various materials, are premium products popular among the millennial generation who value their personal preferences by offering diverse options. Depending on body shape and preference, customers can choose from Soft, Medium Soft, Balanced, and Firm types. All products are structured in three layers to provide an optimized sleep environment for each individual. The top cover is also available in three options to suit personal tastes.
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The ‘Original Motion Mattress’ applies a motion mechanism within the mattress itself to provide a snug fit without any gaps. Depending on personal preference, two types are available: ‘Medium Soft (All Foam)’ and ‘Balanced (Foam & Spring).’ Using two mattresses, couples can use them separately or together according to their individual lifestyles, making it ideal for newlyweds starting their married life.
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