11st Celebrates 1st Anniversary of Amazon Global Store with 7-Day Promotion

11th Street Amazon Global Store 1st Anniversary Promotion.

[Asia Economy Reporter Jeon Jinyoung] 11st announced on the 12th that it will hold a 7-day promotion until the 18th to celebrate the 1st anniversary of the launch of the Amazon Global Store. Launched on August 31 last year, the 11st Amazon Global Store has steadily built its foundation aiming to become the largest overseas direct purchase platform in Korea, encompassing tens of millions of products from Amazon US.

Through the 1st anniversary promotion, 11st will offer customer events with a total prize of 20 million KRW, a 1st anniversary commemorative live broadcast, and discount coupons of up to 30,000 KRW.

The 1st anniversary special deals feature carefully selected bestsellers that were popular on the 11st Amazon Global Store over the past year, released six items per day at special prices. Representative deals include ▲Riedel glassware for beverages, 2 pieces at a 32% discount for 33,960 KRW, ▲Quest Nutrition Chocolate Chip Protein Cookies (12 pieces) at a 37% discount for 26,170 KRW, and ▲Zarrow Formulas Fem Dophilus probiotics for women at a 30% discount for 22,600 KRW.

A customer event with prizes worth a total of 20 million KRW will also be held. Any 11st customer who clicks ‘Celebrate 1st Anniversary’ will receive SK Pay points randomly credited immediately (up to 100 points). When the clicks reach 100,000 times, 1,000 customers will receive a ‘Starbucks Americano gifticon’; at 200,000 clicks, 100 customers will receive a ‘BBQ Golden Olive Chicken gifticon’; and at 300,000 clicks, 11 customers will be awarded 100,000 SK Pay points.

On the 14th at 7 PM, a 1st anniversary commemorative live broadcast will be held through ‘LIVE11’. Various benefits will be provided, including up to 40% discount deals on 20 products such as bestsellers and rising star items, 5% SK Pay points accumulation on Amazon employee recommended products, issuance of a 10% discount coupon exclusive to the live broadcast, and a purchase verification prize draw event.

Shin Hyunho, head of Amazon and Global Store at 11st, said, “We have prepared various events and benefits over 7 days to repay customers who have loved the 11st Amazon Global Store over the past year. Through feedback from domestic customers, we have worked on service improvements and securing product selections tailored to Korean customers’ tastes over the past year, and we plan to continuously introduce a wider variety of product selections to provide the best overseas direct purchase shopping service.”

This content was produced with the assistance of AI translation services.