WEMAKEPRICE Signs 'Joint Marketing' Business Agreement with Winia
Pre-Launch Event for New Winia Dimchae Kimchi Refrigerator Models in September
Jeon Sangpil, Executive Director of Winia (left), and Park Jinseok, Head of Partnerships at Wemakeprice, are posing for a commemorative photo after signing the agreement.
View original image[Asia Economy Reporter Kim Cheol-hyun] Wemakeprice announced on the 8th that it has signed a business agreement with comprehensive home appliance company Winia. Wemakeprice and Winia have entered into a Joint Business Planning (JBP) strategic business partnership for joint marketing.
Through this agreement, both companies will promote various collaborations such as pre-launching new products and conducting exclusive promotions. By combining Wemakeprice's accumulated customer big data with Winia's product competitiveness, they plan to offer customized marketing for customers and provide logistics-linked services that allow tracking not only product delivery but also installation schedules, thereby enhancing customer convenience.
Through this, Wemakeprice expects to strengthen its competitiveness in the home appliance e-commerce market and enhance brand loyalty. To commemorate the signing of the business agreement, the two companies will hold a pre-launch event in September for Winia's representative home appliance product, the kimchi refrigerator "Dimchae." Popular key products will be offered at special discounts of up to 15%, along with various additional gifts.
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Additionally, Wemakeprice's digital and home appliance exhibitions, "Digital Week" and "Digital Pro," will be linked with Winia's "Ten Million Dimchae Thanksgiving Festival" promotion to provide customized customer benefits. Park Jin-seok, head of Wemakeprice's partnership division, said, "We proceeded with this agreement to actively lead the continuously growing home appliance e-commerce market," adding, "We will do our best to maximize synergy with Winia by leveraging Wemakeprice's capabilities."
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